White paper downloads are available FREE to registered visitors.  Topics covered include thinking presented at business conferences throughout Europe.  For FREE registration click here.

White papers presenting new thinking from Big Difference Marketing

“Marketing meets psychology – the growing power of social proof in consumer decision making”.  Registered visitors DOWNLOAD by entering your password in the box below

“Marketing meets psychology – applying psychology to planning pricing”.  Registered visitors DOWNLOAD by entering your password in the box below

“Marketing meets psychology – consumer commitment, ownership & the endowment effect”.  Registered visitors DOWNLOAD by entering your password in the box below

Filmclips illustrating emerging thinking in marketing planning

Please visit our Youtube channel to browse FREE filmclips.  Click here to visit.  Registration is not necessary.  If you’d like advice in using the filmclips, please click here to Contact us.