About us
Big Difference Marketing can improve your business performance – with fresh ideas and thinking in customer marketing or CRM, in applying psychology to marketing, in planning pricing and improving marketing performance generally
- Practice founder David Oliver is able to draw on broad experience of the leadership of marketing activity from a range of different market sectors and across a variety of international markets
- Our Membership Marketing expert Adrian Robertson has significant experience in membership programmes, loyalty programmes, points based loyalty schemes, member communications and promotions
- Our Data & Systems expert Adrian Bagnall harnesses the power of data – specialising in systems integration projects, data migrations, COTS implementation & general business improvement projects. Adrian consistently adds value by defining & managing delivery across a full programme or project lifecycle, always delivering on time and on budget
Marketing leadership experience
Our combined experience shows differences across market sectors as diverse as theme parks & visitor attractions to energy. Hotels & restaurants to financial services. Pay-TV to travel. Government to nurseries. Pharmaceuticals to publishing. Health clubs to wine shops. To find out more, you can click here to read through a range of case studies describing measurable results delivered for different businesses, bringing experience, proven techniques and processes to bear. Or click here to read recommendations for Big Difference Marketing.